Bestival 2014 has announced its theme: Desert Island Disco. Now in its 11th year, the music festival takes place on the Isle of Wight and encourages its attendees to dress up in the theme chosen for that year.
Festival organiser and DJ Rob Da Bank announced the theme on Twitter on Monday.
The festival’s website explains more and sets the scene with the story of ‘The Dawn of Disco’:
“In 1977, a strange piece of flotsam washes up with the tide on an island somewhere in the South Atlantic. The victim of a wild party hundreds of miles away, a giant and abandoned disco ball finally comes to rest on the beach. Squinting at the sunlight reflecting off its hundreds of mirrors, a tribesman gently lifts it from the wet sand, feels the tides turn, and runs it back to the elders. Night falls and the tribe dance around their new talisman, flashes of fire reflecting off the disco ball, splashing sparkles across their feathers and spears. As the ball spins and spins, their drums find a new rhythm. Entranced by the glittery orb a four-to-the-floor beat surges through. The tribesman on the 3-string hootoo begins to whap at his bass string.”
The 2014 theme follows on from the 2013 theme, that of HMS Bestival, which imagined the three-day event as a nautical adventure. After travelling through “the warm waters of the Arabian Gulf and docking in Asian ports, trading stories and treasures with Persian kings and medicine men” the HMS Bestival eventually landed on the Desert Island Disco, according to the Bestival website.